The 5-Post
Formula
The exact 5 types of posts every small business owner needs โ with done-for-you caption frameworks you can use this week.
Here's what you'll get inside
The 5-Post Formula
- โณ The 5 post types that do the heavy lifting โ exactly what each one does strategically so you're never just "posting and hoping" again
- โณ A done-for-you caption framework for each one โ customise it with your details and your post is written in minutes, not hours
- โณ A simple weekly posting structure using all 5 โ so you always know what to post, and your content is doing something different every single day
- โณ A fill-in-your-details section for each template โ because your words matter, and this shows you exactly where to put them
- โณ The strategy behind why it works โ so you understand the logic and can use it forever, not just copy-paste for a week
This free guide is for you if...
- You sit down to create content and immediately open and close Instagram three times before writing a single word
- You're posting โ sometimes even consistently โ but nobody is responding, enquiring, or buying from it
- You batch create once, feel amazing, then fall off the wagon two weeks later when life gets busy and you're back to square one
- You've downloaded every free content calendar out there and none of them actually tell you WHAT to write inside them
- You want a system you can actually stick to โ something that fits around client work and kids and the rest of your real life
Real results from real
business owners
"I went from dreading content days to having my whole week mapped out before Monday morning. I used the frameworks for 3 months straight without falling off โ that has never happened before."[Name, what they do]
"I finally understood WHY I was posting, not just what. My content actually started getting responses within the first week."[Name, what they do]
"I filled in the templates in one sitting and scheduled a full week of content. I cried. Genuinely."[Name, what they do]
Swap in real testimonials before publishing โ placeholders above show the transformation angle to aim for.
Hey, I'm
Carinda Gosling
I help women in small business create content that actually converts and build an offer-based business that works without them being online 24/7.
I created The 5-Post Formula because the blank page problem is the thing I see holding capable, talented business owners back more than anything else โ and it has a practical fix that most people are massively overcomplicating.
I've sold 60,000+ digital products, helped 27,000+ people, and built a multi-seven-figure business working under 25 hours a week from regional Queensland. Everything I teach, I use first.
This formula is where I'd start with every single one of them.
